HNK planners

Client

Category

Production

Year

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Croatian National Theatre in Zagreb

Stationery

Macan Atelier

2025

+ About project

For the National Theatre in Zagreb, a standard printed piece simply wouldn’t suffice. To echo the theatre’s architectural poise and cultural legacy, we produced a set of three notebooks engineered as a structural object with a contrasting gold foiled signature. 

In close collaboration with the theatre’s team, we developed an exceptional project that reflects the theatre’s life beyond the stage. We approached the paper as the theatre approaches performance — with discipline, rhythm, and respect for atmosphere. The result does not simply represent the institution; it extends its presence beyond the stage and into everyday ritual. 

Industry

Marketing, FMCG

Design

Photo copyright

Roberta Bratović

Vjekoslav Skledar

Tags

notes, notebook, stationery, planner, planeri, bilježnice

Project

HNK planeri

Printed on textured paper, the surface carries a quiet luminosity, while the gold hot foil detailing, executed with precision by our newest machine, introduces a ceremonial note, reminiscent of stage light. The challenge lay in balance: preserving refinement while ensuring durability, allowing every detail to feel intentional and composed.

TECHNIQUES

Foilprint

Digital foilprint

Digital print

Binding

Hand-finishing

Designed as both a functional accessory and a lasting object, the planners translate the architectural elegance and cultural significance of the theatre into paper form, where artistry on stage meets artistry on paper.

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